Background

Our team was approached by a freelance graphic artist who had been working in the industry for several years but had not obtained a license. She was struggling to find clients and felt that her lack of credentials was holding her back.

She came to us seeking a solution to help her establish herself as a legitimate and professional graphic artist without having to go through the traditional licensing process.

Problem

The main problem our client faced was that potential clients were hesitant to work with her because she did not have a license. This made it difficult for her to build up a portfolio and gain experience in the field.

In addition, she was also struggling with marketing herself effectively and standing out from other unlicensed artists who were offering similar services at lower prices.

Solution

We worked closely with our client to develop a branding strategy that would help her establish herself as a professional graphic artist. We created a logo and website that showcased her work and highlighted her unique style.

To address the issue of licensing, we helped our client obtain certifications from industry organizations that recognized her skills and expertise. We also provided guidance on how to market these certifications effectively to potential clients.

Impact

Increased client base by X%
Obtained X number of industry certifications
Increase in revenue by X%
Gained recognition as a legitimate and professional graphic artist within the industry

Team

Jane Doe - Branding Specialist
- Developed branding strategy including logo design and website development
John Smith - Marketing Consultant
- Provided guidance on effective marketing techniques for certifications and services offered
Sarah Lee - Industry Expert
- Provided insight into industry organizations and certifications relevant to our client's field of work

Establishing a Professional Graphic Artist Without Licensing