Background

Findoctor is an online platform that connects patients with doctors and healthcare providers. As part of our efforts to improve user experience and increase engagement, we decided to create an animated video that would explain how the website works.

Problem

We noticed that many users were having difficulty navigating the website and understanding how to use its features. This was leading to frustration and a decrease in engagement. We needed a way to communicate the website's functionality in a clear and concise manner.

Solution

We decided to create an animated video that would showcase the different features of Findoctor in a fun and engaging way. The video would be short, simple, and easy to understand, making it accessible to all users regardless of their technical proficiency.

We worked with a team of animators who created a storyboard for the video. We then recorded a voiceover that explained each feature as it was shown on screen. The final product was a 90-second video that showcased all the key features of Findoctor.

Impact

Increased user engagement by X%
Reduced user frustration by X%
Increase in sign-ups by X%
Increase in positive feedback from users

Team

Maria Rodriguez - Project Manager
- Oversaw the project from start to finish, ensuring timely delivery and high-quality output
Juan Perez - Animator
- Created the storyboard for the video and brought it to life through animation
Laura Martinez - Voiceover Artist
- Recorded the voiceover that explained each feature of Findoctor as it was shown on screen

Animated Video Boosts User Engagement