Background

Our team was approached by a book publishing company that was struggling to gain traction on social media and Amazon. They had published several books, but their online presence was lacking, and they were having trouble getting verified reviews on Amazon. They knew they needed help managing their social media pages and implementing a strategy to increase their reviews.

Problem

The main problem our team faced was how to increase the company's online presence and get more verified reviews on Amazon. The company had tried various tactics in the past, but nothing seemed to work. They lacked a cohesive social media strategy and didn't have the resources or expertise to manage their pages effectively.

Solution

We started by conducting an audit of the company's existing social media pages and identifying areas for improvement. We then developed a comprehensive social media strategy that included regular posting schedules, engaging content, and targeted advertising campaigns. We also implemented an email marketing campaign to encourage readers to leave verified reviews on Amazon.

To ensure the success of our strategy, we provided ongoing monitoring and analytics reporting to track progress and adjust our approach as needed. We also worked closely with the company's internal team to ensure alignment with their overall marketing goals.

Impact

Increased social media following by X%
Gained over 100 verified reviews on Amazon
Increase in book sales by X%
Improved brand recognition and reputation

Team

Jane Doe - Social Media Manager
- Developed comprehensive social media strategy
- Oversaw implementation of targeted advertising campaigns
John Smith - Email Marketing Specialist
- Developed and executed email marketing campaign to encourage verified reviews on Amazon
- Analyzed data to optimize campaign performance
Sara Lee - Analytics and Reporting Specialist
- Provided ongoing monitoring and analytics reporting to track progress and adjust strategy as needed
- Collaborated with internal team to ensure alignment with overall marketing goals

Boost Online Presence & Reviews for Book Publisher