Problem

A global cognac brand needed an eye-catching key visual poster to promote their product. They wanted something unique and attention-grabbing that would stand out in a crowded market.

Solution

We decided to create an animated version of the key visual poster. Using 3D elements, we were able to showcase the product in a visually stunning way that would capture the attention of potential customers. The animation started with separate elements that slowly converged together to form the final visual, creating a sense of anticipation and excitement.

Impact

Increased engagement on social media platforms by X%
Generated X% more website traffic than previous campaigns
Received positive feedback from both the client and their target audience

Team

Jane Doe - Graphic Designer
- Created the initial key visual design for the poster
- Collaborated with other team members to ensure the design was suitable for animation
John Smith - Motion Graphics Designer
- Animated the key visual using 3D elements and motion graphics techniques
- Collaborated with other team members to ensure the animation met client expectations and brand guidelines
Sarah Lee - Project Manager
- Oversaw project timelines and budgets, ensuring all deadlines were met within budget constraints
- Liaised with clients throughout the project to ensure their needs were met and expectations exceeded

Animated Key Visual Boosts Engagement