Problem

Our client, a home decor company, was struggling to create a cohesive product line that incorporated earthy tones. They wanted to create a new design that would appeal to their customers who were looking for natural and rustic home decor options.

Solution

We decided to create a design based on the colors of the earth. We used different shades of brown, green, and beige to create a warm and inviting color palette. We also incorporated natural textures like wood grain and stone patterns into the design.

Impact

Increased customer engagement with the new product line
X% increase in sales of products featuring the new design
Positive feedback from customers about the natural and rustic feel of the products
Improved brand reputation as a provider of unique and trendy home decor options

Team

Team Member #1 - Graphic Designer
- Created the initial concept for the earthy-toned design based on market research and customer feedback
- Crafted various iterations of the design until it was finalized for production
Team Member #2 - Product Manager
- Oversaw the production process from start to finish, ensuring that all products featuring the new design met quality standards and were delivered on time
- Collaborated with other departments such as marketing and sales to ensure successful launch of new product line
Team Member #3 - Marketing Specialist
- Developed a marketing strategy to promote the new product line and design, including social media campaigns and email marketing
- Analyzed customer feedback and engagement with the new design to make data-driven decisions for future marketing efforts

Creating Natural & Rustic Home Decor