Problem

Recademy, a client in the event management industry, approached us to produce a commercial for their upcoming party called Lovely/Lonely. They wanted a video that would capture the essence of the party and attract potential attendees. However, they had a limited budget and needed the video to be produced within a short timeframe.

Solution

We decided to create an animated video that showcased the theme of Lovely/Lonely. We worked closely with Recademy to understand their vision for the party and incorporated it into our storyboard. Our team of animators created vibrant visuals that conveyed the emotions associated with the party's theme.

We also ensured that the video was optimized for social media platforms by creating shorter versions for Instagram and Twitter. This helped increase its reach and engagement among potential attendees.

Impact

Increased awareness about Lovely/Lonely party among target audience
Generated interest and excitement about the party through social media shares and engagement
Helped Recademy achieve their goal of selling out tickets for the event
Increase in brand recognition for Recademy as a result of successful promotion of their event

Team

Team Member #1 - Creative Director
- Oversaw concept development and storyboard creation
- Liaised with client to ensure project met their vision and goals
Team Member #2 - Animator
- Analyzed storyboard to determine animation requirements
- Created vibrant visuals that conveyed the emotions associated with the party's theme
Team Member #3 - Video Editor
- Edited and compiled final video using animation and sound effects
- Created shorter versions of the video for social media platforms

Animated Video Production for Event Promotion