Problem

Mack Weldon, a men's clothing brand, wanted to create a loyalty program to reward their customers for repeat purchases and increase customer retention. However, they lacked the necessary infrastructure to implement such a program.

We identified that the lack of proper infrastructure could lead to difficulties in tracking customer purchases and rewards, resulting in an ineffective loyalty program that would not achieve its intended goals.

Learn more about our process here.

Solution

To address Mack Weldon's need for infrastructure, we created a custom platform that integrated with their existing e-commerce system. This platform allowed us to track customer purchases and assign rewards based on specific criteria set by Mack Weldon.

The platform also included a dashboard for Mack Weldon's team to monitor the success of the loyalty program and make adjustments as needed. By creating this infrastructure, we were able to provide Mack Weldon with the tools necessary to launch an effective loyalty program that would drive customer retention and repeat purchases.

Impact

Increased customer retention by X%
Increase in repeat purchases by X%

"This project had an incredible impact on our business. Our loyalty program has been instrumental in driving customer retention and increasing repeat purchases."

Team

Team Member #1 - Software Engineer
- Oversaw the creation and implementation of the platform
Team Member #2 - Project Manager
- Managed project timeline and communicated progress with Mack Weldon's team

Mack Weldon Loyalty Program Boosts Retention