Problem

Our client, a small business owner, approached us with a problem. Their website was outdated and not mobile-friendly, resulting in poor user experience and low conversion rates. They wanted a modern website that would attract more customers and increase their online presence.

After conducting research on their current website, we discovered that it had slow loading times due to large image files and outdated coding. The layout was also cluttered and difficult to navigate, leading to frustration for users.

See our process in action here.

Solution

We proposed a complete redesign of the website with a focus on improving user experience and increasing conversions. Our team created wireframes and mockups to present to the client before moving forward with development.

The new design featured a clean layout with easy navigation, optimized images for faster loading times, and responsive design for mobile users. We also implemented clear calls-to-action throughout the site to encourage visitors to take action.

Impact

Increase in website traffic by X%
Increase in conversion rates by X%
Improved user experience resulting in positive feedback from customers

"The new website has exceeded our expectations! We've seen an increase in traffic and conversions since launching."

Team

Team Member #1 - Web Designer
- Created wireframes and mockups for client approval
- Designed a modern, clean layout with optimized images
Team Member #2 - Web Developer
- Built the website using responsive design principles
- Implemented clear calls-to-action throughout the site

Small Business Website Redesign Boosts Conversions