Problem

Sri Sri Wellbeing, an organization focused on health and wellness, was struggling to increase their sales through digital channels. Their Facebook Ads were not generating a return on ad spend (RoAS) greater than 1, and their website activity was not being managed effectively. Additionally, their social media content lacked strategy and consistency, and their email marketing efforts were not reaching the right audience.

The organization needed a comprehensive digital strategy that would drive sales and engagement across all channels.

Learn more about our approach to digital strategy here.

Solution

We developed a comprehensive digital strategy for Sri Sri Wellbeing that included targeted Facebook Ads with compelling ad copy and visuals. We also completely overhauled the organization's website, optimizing it for user experience and search engine optimization (SEO). In addition, we planned out a content calendar for social media with relevant hashtags to increase engagement and reach. We also implemented targeted email campaigns to reach the right audience at the right time.

Our team worked closely with Sri Sri Wellbeing to ensure that all aspects of the digital strategy aligned with their brand values and goals.

Impact

Increased RoAS from 1 to 4%
Increased website traffic by 20%
Increase in social media engagement by 35%

"This comprehensive digital strategy has had an incredible impact on our sales and engagement across all channels."

Team

Team Member #1 - Digital Marketing Specialist
- Developed and executed targeted Facebook Ads with compelling ad copy and visuals
- Implemented targeted email campaigns to reach the right audience at the right time
Team Member #2 - Web Developer
- Completely overhauled the organization's website, optimizing it for user experience and SEO
- Ensured that all aspects of the digital strategy aligned with Sri Sri Wellbeing's brand values and goals

Boosting Sri Sri Wellbeing Sales with Digital Strategy