Problem

I gained experience with a social media management company in the pharmaceutical medicine industry, that needed a solution to maintain a positive and compliant online presence for their clients' pharmaceutical brands. With strict industry regulations and guidelines to adhere to, this company required a team member who was well-versed in pharmaceutical terminology and compliance requirements.

As a Part-Time Social Media Moderator, my role was to monitor and manage various social media platforms while ensuring that conversations were respectful, relevant, and aligned with regulatory standards. I also would respond promptly and accurately to comments, inquiries, and messages from users while diffusing potential crises and handling sensitive medical topics with utmost care.

Learn more about how we solved this problem here.

Solution

I engaged with followers by addressing their concerns and creating meaningful interactions that build trust and credibility for the pharmaceutical brands. I work closely with the client's marketing, legal, and medical affairs teams to provide valuable insights and collaborate on crafting compliant responses that aligned with the brand's approved messaging.

Impact

Increased positive sentiment on social media platforms by at least 10%
Improved response time to user inquiries by at least 20%

Accomplishments

Monitored and managed various social media platforms while ensuring that conversations were respectful, relevant, and aligned with regulatory standards.
Responded promptly and accurately to comments, inquiries, and messages from users while diffusing potential crises and handling sensitive medical topics with utmost care.
Collaborated with the Social Media Moderator to craft compliant responses that aligned with the brand's approved messaging.

Pharma Industry Social Media Moderation