Problem

Small to medium enterprises (SMEs) often struggle with finding affordable and effective marketing solutions. Traditional marketing methods such as print ads and billboards can be costly, while digital marketing options like email campaigns can be easily ignored or marked as spam. Additionally, many SMS marketing systems have restrictions on the number of recipients and are expensive to use.

I recognized this problem and set out to create a solution that would provide SMEs with an affordable and efficient way to reach their target audience through SMS marketing.

Solution

I developed a python-based SMS API and gateway that allows SMEs to send bulk SMS messages quickly and affordably. Our system has fewer restrictions than competitors, making it easier for businesses to reach a larger audience without breaking the bank.

To ensure our system was user-friendly, we created a simple interface that allows customers to upload their contact lists, compose messages, and schedule sends in just a few clicks. We also included reporting tools that allow customers to track the success of their campaigns in real-time.

Impact

Reduced cost per message by 30%
Increased customer retention by 50%
Reached a recipient base of 3500+ for 7 clients

"This system has revolutionized our marketing efforts. We're now able to reach more customers at a fraction of the cost."
:Raston Kenya.

Developer

William Obino - Developer
- Developed the SMS API and gateway
- Implemented the reporting tools

Affordable SMS Marketing Solution for SMEs