Problem

The problem we faced was managing the Instagram account for RatioHTX. The account had been inactive for a while and needed to be revived with fresh content. We also needed to increase engagement and followers on the page.

We realized that simply posting pictures and videos wouldn't be enough to achieve our goals. We needed a more strategic approach to social media management.

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Solution

To solve this problem, we created a comprehensive social media strategy for RatioHTX's Instagram account. This included creating a content calendar, identifying target audiences, and using relevant hashtags.

We also collaborated with local influencers and businesses in the Houston area to increase brand awareness and reach new audiences. Our team Editor worked on creating visually appealing posts, while I focused on creating engaging captions and stories.

Impact

Increased engagement by X%
Gained X number of followers within the first month of implementing our strategy

"Quote of how incredible of an impact this had."

Team

Team Member #1 - Social Media Manager
- Created the social media strategy for RatioHTX's Instagram account
- Collaborated with local influencers and businesses to increase brand awareness
Team Member #2 - Editor
- Created visually appealing posts for the Instagram account
- Ensured all content was high quality and on-brand

Reviving RatioHTX Instagram: Strategy & Growth