Problem:

The client's website was not optimized for voice search queries, missing out on a growing search trend. As more and more people use voice assistants like Siri and Alexa to find information, the client's website was falling behind in search rankings. They were losing potential customers who were searching for their products or services using voice commands.

We knew that we needed to optimize the client's website for voice search queries in order to keep up with the changing landscape of search engine optimization. We needed to find a way to make sure that their content was easily discoverable by people using voice assistants, while still maintaining its quality and relevance.

Solution:

We conducted extensive keyword research targeting voice search queries and optimized content to align with conversational language. This involved identifying long-tail keywords that people were likely to use when searching for the client's products or services using voice commands, as well as analyzing the natural language patterns used in these types of searches.

We then updated the content on the client's website to incorporate these keywords and phrases in a way that felt natural and conversational. This included updating page titles, meta descriptions, and other on-page elements to better align with how people were searching for information using voice assistants.

Results:

Leads from voice search queries increased by 80% within 6 months
Website traffic from mobile devices increased by 78%

"Our website is now easily discoverable by people using voice assistants, which has helped us reach a whole new audience. We're thrilled with the results of this project and couldn't be happier with the team's work."

Optimizing Website for Voice Search Boosts Leads