Problem

Our client, a social media marketing agency, was struggling to create viral content for their clients. They had a team of copywriters who were skilled in writing engaging content but were unable to produce pieces that would go viral and generate high engagement rates.

The agency approached us with the challenge of creating a process that would help them consistently produce viral content for their clients.

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Solution

We started by analyzing successful viral content across various social media platforms and identified common themes and patterns. We then developed a framework that incorporated these elements into our client's content creation process.

The framework included brainstorming sessions with the entire team, researching trending topics, incorporating emotional triggers, and testing different headlines and formats. We also created a database of successful viral content to use as inspiration for future projects.

Impact

Increased engagement rates by X%
Increase in social media followers by X%

Quote of how incredible of an impact this had.

Team

Team Member #1 - Content Strategist
- Analyzed successful viral content to develop the framework
- Led brainstorming sessions with the team
Team Member #2 - Copywriter
- Researched trending topics and incorporated emotional triggers into content
- Tested different headlines and formats to optimize engagement rates

Boosting Viral Content Creation for Social Media Agency