Situation

Our client, a US-based coach, sought to maximize her sales potential during the Black Friday period. She had many followers online and a good email list, but she felt she could do even better.

We recognized the untapped opportunities in her marketing approach. She had the foundation but wasn’t fully leveraging the power of precise audience targeting and the synergies of various marketing channels.

What We Did

Better Facebook Ads: We made her ads more focused on the right people and made them catchy.
Targeted Email Campaigns: We set up personalized email campaigns for her current and possible future customers. The emails were tailored with exclusive Black Friday incentives and promotions to spur purchases.
Intentional Community Engagement: By hyping our Black Friday Deals in her Facebook group, we stirred conversation and sharing within the client's community. This not only boosted our Black Friday offer awareness but also funneled more traffic to her website.

Impact

She sold $37,434.79 worth of products on Black Friday!
Got 2000+ new people interested in her coaching programs and courses!

TURNING ONLINE ENGAGEMENTS INTO $37K: BLACK FRIDAY DONE RIGHT!