Overview

AdmitKard, an Ed-Tech platform, aims to help students who are looking to take admission in universities and colleges abroad. The platform offers a range of services from test prep, profile building, admissions, education loans to student visas. However, the platform was facing a major challenge in terms of managing the entire student journey efficiently.

To Understand Client Business: Watch this Video

Objective: To assess the capabilities in performance marketing, especially in executing and analysing Google and Facebook ads, their prowess in creative content creation.
Assignment: https://docs.google.com/document/d/1IxNHkE7XEbfeVF-CiZrtB2wjDAiZ-ezuFKvle66bYuY/edit

Solution

To achieve the given objective, I have worked on the assignment part by dividing into 3 different task and tried to address given challenges. these 3 task are mentioned below

Task 1: Google and Facebook Ad Analysis

Task 2: Ad Creation and Content

Task 3: Innovate Campaign Strategy

https://docs.google.com/presentation/d/10qoxkuhoujm1uu7QDc55rJKoZyY6Eu5R/edit?usp=sharing&ouid=108250191064025558127&rtpof=true&sd=true

Note: This was an Individual Project

AdmitKard: Gateway to Global Education