Problem

As social media becomes more prevalent in the lives of children and adolescents, it's important to ensure that they are using these platforms in a healthy and productive way. However, many young people struggle with finding positive content on Instagram and may not know how to use the platform to support their mental health.

To address this issue, we created an Instagram-based learning initiative to help young people find their identity and improve their mental health through art and media.

Learn more about our initiative here.

Solution

We created a new Instagram account that would serve as a hub for our learning initiative. The account featured posts about different types of art, including painting, drawing, sculpture, and photography. We also shared tips for using social media in a healthy way and information about mental health resources for young people.

In addition to our regular posts, we hosted live Q&A sessions with artists and mental health professionals. These sessions allowed young people to ask questions directly to experts in the field and get personalized advice on how to use art and media to improve their mental health.

Impact

Increased engagement on our Instagram account by X%
Reached over X number of young people with our content

"Our initiative has had an incredible impact on the lives of young people who are struggling with their mental health. Through our platform, they have been able to connect with others who share their interests and find resources to help them cope with their struggles."

Team

Team Member #1 - Social Media Manager
- Created and managed the Instagram account for our learning initiative
- Collaborated with artists and mental health professionals to create engaging content for young people
Team Member #2 - Art Director
- Oversaw the creation of visual content for our Instagram account, including graphics and videos
- Collaborated with social media manager to ensure that all content was aligned with our mission and values

Instagram Initiative Boosts Youth Mental Health