Problem

Our client, a publishing company, was struggling to engage their audience with their content. They noticed that their readership was declining and they were losing subscribers. The problem was that the stories they published lacked depth and emotion, making them forgettable. They needed to find a way to make their content more engaging and memorable.

After conducting research, we found that the key to engaging storytelling is creating an emotional connection with the reader. We needed to help our client create stories that would resonate with their audience on a deeper level.

Learn more about our process here.

Solution

We developed a workshop called "The Word is Endless - Tips for Storytelling" that focused on teaching our client's writers how to create emotionally engaging stories. During the workshop, we covered topics such as character development, plot structure, and dialogue writing.

We also provided hands-on exercises where writers could practice what they learned in real-time. By the end of the workshop, our client's writers had a better understanding of how to create stories that would connect with their readers on an emotional level.

Impact

Increased engagement from readers by X%
Improved subscriber retention by X%

"This workshop completely changed the way we approach storytelling. Our readers are now more engaged than ever before."

Publishing Company Boosts Engagement with Emotional Storytelling Workshop