Problem

Our client, a local non-profit organization, was struggling to raise awareness and funds for their cause. They had a limited budget and were relying on traditional marketing methods that weren't reaching their target audience effectively. As a result, they were not able to generate the necessary support to sustain their operations.

We identified that the root of the problem was the lack of an online presence and digital marketing strategy. Their website was outdated and difficult to navigate, with no clear call-to-action or donation mechanism. Additionally, they were not utilizing social media platforms effectively to engage with potential donors.

Learn more about our approach here.

Solution

We proposed a comprehensive digital marketing strategy that included redesigning their website, creating engaging content for social media platforms, implementing email campaigns, and optimizing their search engine presence through SEO techniques. We also recommended setting up Google Ad Grants to maximize their visibility in search results without spending any money on advertising.

To ensure the success of the project, we collaborated closely with the client throughout the entire process. We conducted extensive research on their target audience and competitors to tailor our approach accordingly. We also provided regular progress reports and analytics to measure the effectiveness of our efforts and make adjustments as needed.

Impact

Increased website traffic by X%
Raised X% more in donations compared to previous year

"This project has been a game-changer for us. We are now able to reach a wider audience and generate the support we need to continue our mission. We couldn't have done it without the expertise and dedication of this team."

Team

John Smith - Project Manager
- Oversaw the entire project from start to finish
- Managed communication with the client and ensured their satisfaction
Jane Doe - Digital Marketing Specialist
- Created engaging content for social media platforms
- Implemented SEO techniques to improve search engine visibility

Non-Profit Boosts Donations with Digital Strategy