Problem

As the Boca Raton Bowl approached, we realized that we needed a way to capture the excitement and energy of the event in a way that would engage viewers who were unable to attend. We knew that a standard recap video wouldn't be enough - we needed something that would truly showcase the experience of being at the game.

Our team brainstormed ideas for how to create a unique and captivating recap video, but struggled to come up with a plan that would do justice to the event. We knew we needed help.

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Solution

We decided to partner with SYR, an experienced cinematic production company, to create a recap video that would truly capture the essence of the Boca Raton Bowl. We worked closely with their team to develop a plan for filming and editing footage from throughout the day, including pre-game events, halftime performances, and post-game celebrations.

The result was an incredible cinematic recap video that showcased not just the highlights of the game itself, but also the energy and excitement of being at such an incredible event. The video was shared widely on social media and received rave reviews from those who attended as well as those who watched from afar.

Impact

Incredible engagement on social media channels
X% increase in ticket sales for next year's Boca Raton Bowl
"This video truly captured what it felt like to be at such an incredible event - I can't wait to attend next year's game!"

Team

Team Member #1 - Marketing Manager
- Led the partnership with SYR and oversaw the overall project plan
- Coordinated social media promotion of the video
Team Member #2 - Event Coordinator
- Provided logistical support on the day of the event to ensure that all necessary footage was captured
- Liaised with SYR throughout the filming process to ensure that their needs were met and any issues were addressed in a timely manner

Capturing Boca Raton Bowl Excitement Boosts Engagement