Problem

At Breather, I led the redesign of the booking portal and invitation page to address a critical challenge: managing guest reservations and sharing access details for high-security buildings. These buildings required extensive pre-verification, including photo IDs and guest details, which were traditionally handled through legacy security software that was incompatible with integrations without a complex, months-long technical buildout.

Solution

To overcome this, we developed a scalable and lean solution by creating the Breather Onsite web app, accessible via tablets provided to building security guards. This app displayed real-time host and guest details for meetings in the building, enabling security to verify guests efficiently without requiring integration into their legacy systems.

On the user side, we redesigned the booking portal to allow hosts to easily input guest information, upload photo IDs, and manage reservations. The invitation page was also revamped to provide clear instructions for guests on access requirements. These changes ensured compliance with security protocols while maintaining a seamless user experience.

This project demonstrated my ability to deliver innovative solutions that balance user needs with technical constraints, driving both business growth and customer success.

Impact

This solution not only addressed operational complexities but also enabled Breather to expand into premium commercial buildings managed by partners like Tishman Speyer and RXR. The impact was significant:

Increased customer satisfaction by simplifying access for users and guests.
Enhanced operational efficiency for building security teams.
Expanded market presence in key cities like New York, Los Angeles, and London.

Team:

Alessio Bellisario: Senior Full Stack Developer
Meghan Iulo: Senior UX Designer
Adam Wright: Product Manager
- Developed product vision & strategy for Breather Onsite
- Led cross-functional Agile team

Scaling Seamless Access: Redesigning Guest Management for High-Security Building