Problem

Our client, a small business owner, was struggling to increase their online visibility and attract new customers. Despite having a website, they were not ranking well on search engines and were not seeing any significant traffic or leads from their online presence.

After conducting an audit of their website and online presence, we identified several issues that were hindering their SEO efforts. Their website was poorly optimized for search engines, had low-quality content, and lacked backlinks from reputable sources. Additionally, they were not running any paid advertising campaigns to supplement their organic efforts.

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Solution

We developed a comprehensive SEO/SEM strategy to help our client improve their online visibility and drive more traffic to their website. Our team started by optimizing the website's technical elements such as meta tags, header tags, and image alt tags to make it more search engine friendly. We also conducted extensive keyword research to identify high-value keywords that would drive relevant traffic to the site.

In addition to on-page optimization, we created high-quality content for the website's blog section and built backlinks from authoritative sources in the industry. To supplement our organic efforts, we launched targeted PPC campaigns on Google Ads and Bing Ads that drove additional traffic and leads to the site.

Impact

Increased organic traffic by X%
Generated X% increase in leads through PPC campaigns

Quote of how incredible of an impact this had.

Team

Team Member #1 - SEO Specialist
- Conducted website audit and identified areas for improvement
- Developed on-page optimization strategy and conducted keyword research
Team Member #2 - PPC Specialist
- Created and managed targeted PPC campaigns on Google Ads and Bing Ads
- Analyzed campaign performance and made data-driven optimizations to improve ROI

Small Business Boosts Online Visibility with SEO/SEM