Background
Solution is a company that provides innovative solutions to social problems. As a Service Design Strategist, we were tasked with deploying a platform that would help individuals, communities, philanthropists, influencers, businesses, and organizations at all levels including NPOs and NGOs. The platform was designed to provide a business model that would enable users to achieve their goals while making an impact on society.
Problem
The challenge was to create a platform that could cater to the needs of different types of users. We needed to ensure that the platform was user-friendly and easy to navigate for everyone. Additionally, we had to ensure that the business model was sustainable and could generate revenue while still being affordable for users.
Solution
We started by conducting research on the needs of our target audience. We identified key features that would be essential for each type of user and created wireframes based on these requirements. We then conducted user testing to refine the design and make it more intuitive.
To ensure sustainability, we developed a subscription-based model with different tiers depending on the level of access required by each user. We also integrated donation options into the platform so users could contribute towards social causes they cared about.
Impact
Increase in user engagement by X%
Revenue growth by X%
Increase in donations towards social causes by X%
Positive feedback from users regarding ease of use and accessibility
Team
Jane Doe - Service Design Strategist
Oversaw the development and deployment of the platform
Led research efforts to identify key features for each type of user
John Smith - UX Designer
Created wireframes based on research findings
Led user testing efforts to refine design and improve usability
Amy Lee - Business Analyst
Analyzed market trends and identified potential revenue streams for the platform
Came up with subscription-based model with different tiers based on level of access required by each user