About This Project

Leveraging 8th Wall technology, in collaboration with Aircards, developed an immersive WebXR portal for Diablo Immortal, engaging fans through a novel augmented reality experience. This project allowed users to step into the game's universe, enriching the gaming experience with interactive elements directly accessible from their mobile devices.

Impact

The Diablo Immortal AR experience significantly enhanced user engagement by:

Bringing the game's universe to life through AR, allowing players to interact with the game environment and characters in a personal and immersive way.
Providing a seamless and accessible experience without the need for app downloads, thanks to WebXR technology.
Generating buzz and excitement around the game's launch, showcasing the potential of AR in gaming promotions.

Technical Details and Responsibilities

AR Portal Experience Development: Spearheaded the creation of the WebXR portal, offering a gateway into Diablo Immortal's world, blending physical and digital realms.
User Experience: Focused on developing an intuitive user interface within the AR environment, ensuring easy navigation and interaction for an engaging user experience.
Cross-Platform Accessibility: Ensured the experience was accessible across various devices, utilizing WebXR to provide a wide-reaching impact without the need for specialized hardware.

Press & Media Coverage

Aircards - Diablo Immortal WebXR Portal
Aircards - Diablo Immortal Case Study
CrossCreators - The Impact of Augmented Reality in the E-Sports Industry
AR.rocks - Diablo Immortal Engages Gaming Fans WebXR Portal Experience

Diablo Immortal | AR Portal | 8th Wall